Hi!

I'm Erica -- a writer, editor, and creative consultant. I've worked with media, fashion, and art brands in editorial and marketing.

I specialize in SEO-driven service journalism and lifestyle writing. I’m currently a shopping writer with Entertainment Tonight. My bylines appear in many online publications such as Well+Good, The Daily Beast and Best Products (Hearst).

Besides writing, I've consulted on the production of New York Fashion Week runways and marketing environments. I'm also an artist, vegan foodie, and culture hound.

Let's chat! Contact me: erica.m.radol@gmail.com

Select Bylines

Photos courtesy of The Daily Beast/Brands

Lifestyle/Fitness

• Get Your Strongest Core Ever Without Doing a Single Crunch With Pvolve’s Innovative Home Workouts (MSN)
  
• This Affordable Squat Machine Revolutionizes Exercising While Minimizing Injuries And Strain On Joints (The Daily Beast)
• Brooklyn Chef Isa Chandra Moskowitz Talks About Her Newest Cookbook (The Daily Beast)
• How Splendid Spoon’s Plant-Based Meal Service Exposed My Unhealthy Eating Habits (The Daily Beast)
• Everyone Is Talking About Pamela Anderson’s Doc, But We Want What’s In Her (Vegan) Designer Bag (Yahoo Entertainment)
• The Ultimate Spring Cleaning Checklist to Make Your Home Sparkle This Season (Best Products/Hearst)
  

Creative Services

Experienced in content creation and available to advise and work with your teams on projects, including (but not limited to):

• commerce writing
• strategy
• affiliate relationships
• lifestyle writing
• copywriting
• editing
• e-commerce copy
• customer messaging
  

copyright 2024 erica radol